"Volunteer, shop, donate" is the recipe that drives the more than 40 American Cancer Society Discovery Shops. This non-profit's mission is providing "research, education, advocacy and services" for those affected by all forms of the deadly disease. Discovery Shops generate significant income for the Society. This contributes to developing cures and helping survivors recover and stay cancer-free. Bargain hunters will revel in the store's wide variety of products and frequent sales, which include a 10 percent discount for birthday shoppers.