Established in 2001, Blackhawk Network provides a range of card-based financial solutions. It offers a variety of third-party prepaid cards. The company provides Gift Card Mall, a selection of gift cards from more than 350 brand partners. Blackhawk Network also offers reloadable debit cards for making catalog purchases, as well as payments at gas stations, restaurants and retail stores. It additionally provides prepaid long-distance and wireless phone cards. The company offers merchandising, implementation and marketing support solutions. Blackhawk Network serves over 165 million consumers each week. It maintains a network of nearly 80,000 grocery, mass, drug, convenience and specialty retailers in the United States, the United Kingdom, Canada, France and Mexico. The company is a subsidiary of Safeway, which is a supermarket chain. Blackhawk Network has several brand partners, including American Express, Barnes & Noble, Chili s Grill and Bar and iTunes Music Store.