Howl offers a wide selection of pet foods, toys and treats. Both cat and dog owners can come in and browse with their pets, and the store even has its own pets. The foods stocked by Howl are not the ordinary variety found in stores. Many of the pet food products are highly nutritious and made from some of the best ingredients including different meats. The store also offers services such as a self-bath for dogs, a dog grooming service and dog training with appointments. There is even a reported pet psychic that visits several times a year to help pet owners communicate with their pets. Howl also offers many charitable services and events for animals, a pet food collection effort and boards for lost and found pets.