Syracuse / New York / United States
About BBD Brenner Business Development ( BBD ) helps marketing executives identify resources that enable them to overcome challenges presented by the marketplace. We achieve this by providing our clients sales and marketing tools that help them accomplish their goals and objectives. BBDs founder has experience in business development within a wide range of industries from financial and pharmaceuticals, to telecommunications and building construction. As a marketing agent, the firm represents numerous independent entities including creative talent, web-development resources, video production, printing firms, broadcasting studios, marketing and branding consultants, PR professionals, full-service consumer ad agencies, market researchers, graphic design firms and integrated, business-to-business marketing communications firms. Having spent several years as a business development executive in various sectors ( professional services, manufacturing and distribution ) it became apparent that there are some fundamental attributes associated with successful business developmentamong them the ability to remain focused, organized, passionate and persistent. In addition, we feel that a good business development person should be able to identify good sales opportunities, cultivate those opportunities, and ultimately help close the sale. Depending on size, not all organizations and companies have the latitude or wherewithal to have a full-time business development professional on staff or even a formal business development process in place, says Lesselroth, founder of Brenner Business Development. BBDs model allows such organizations to outsource the business development function for future maximum growth with minimal risk. Along the way, were also acting as a catalyst and hub for resources and talent to give the resulting business development process the marketing tools that are needed to begin bringing things to a boil. If you need help knocking down doors to get into someones consideration set, there is no one I know who is more resourceful, more fearless, and more politely persistent and patient than Mark Lesselroth, whose firm has become an essential and invaluable partner in our agencys overall new-business-development efforts.
